Optimize the marketing
Create an ROI for Marketing. Understand how marketing events and promotions impact traffic and sales.
Impact operations and control expenses
Align staff with traffic.Identify traffic cycles across the day, week, or year and align shopping center staff (security, housekeeping, maintenance and management) to these traffic power hours.
Go beyond basic traffic counting by leveraging data from WiFi enable smartphones. Get powerful insights such as visit duration, frequency, zones visited and new vs. repeat visit rate.